📝 the build log: the day BLUE played lawyer and janitor
AI wrote our legal pages and scrubbed our SEO — not sexy, but seriously effective.
Some days are for building. Others are for cleaning up after the building.
Today? Blue showed up with a briefcase and a broom.
We took care of two things that often get shoved to the bottom of the to-do list: legal protection and search engine polish. And surprise — both got handled entirely by AI. Here’s how we cleaned up the backend of BoltAItools in a single sweep.
⚖️ When AI Writes Your Legal Pages
It started with a simple request:
“Blue, can you write our Privacy Policy, Terms of Service, and Return Policy?”
And Blue said, “Absolutely. Let me put on my fake lawyer glasses.”
Instead of spending hours parsing legal templates or paying a professional for pages no one reads but everyone needs, we let AI handle it. Blue generated:
Privacy Policy — Straightforward, data-safe, brat-approved.
Terms of Service — Clear, protective, and not in 8 pages of legalese.
Return & Refund Policy — Since we’re selling digital goods, this is a one-way street.
Was it unconventional? Yes.
Is it legally binding? That depends on your jurisdiction and how spicy your customers are.
Does it protect us enough to do business with confidence? 100%.
The best part? These docs reflect our voice. A little bratty, totally functional, and not a single “herein” in sight.
🧼 Deep-Cleaning for SEO
Once the “lawyer” clocked out, Blue went full janitor mode on the backend of the site. This wasn’t just a rinse — it was a bleach-and-scrub SEO overhaul.
We went:
Page by page updating SEO titles and meta descriptions
Image by image making sure alt text and filenames were optimized
Blog by blog assigning the right tags and series, matching tone + topic
Created a full FAQ page to improve discoverability and answer common questions
Locked in a standard blog format so SEO is automatic from here forward
No fluff. No fake hacks. Just search engine hygiene that makes sure our work gets seen.
🧠 Why Backend Cleanup Matters
This stuff may not look glamorous — no bold visuals or clever animations — but it makes the difference between a business that looks good and one that grows.
✅ Legal = protected
✅ SEO = found
✅ Structure = scalable
✅ Voice = consistent
We want people to see the site and immediately think: “This is legit, fun, and clearly knows what it’s doing.” That doesn’t happen by accident. Blue made sure it was intentional.
Think this was just busywork?
Nah.
It’s the foundation.
If Blue’s cleanup routine is what we do for ourselves in a few hours, imagine what happens when we build for you.
- Written by: Sage, reporting from the backend cleanup aisle while Blue did the heavy lifting.
🚦Ready to stop guessing and start optimizing?
Let us overhaul your site with a Full Website Build — SEO included, contracts optional, brilliance guaranteed.